Now open at Bangsar South, Kuala LumpurTake away coming soonSmash it. Sambal it. Love it.Now open at Bangsar South, Kuala LumpurTake away coming soonSmash it. Sambal it. Love it.
Ayam Gepuk
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Invest with us

Partner with Ayam Gepuk. We are looking for investors, franchise partners, area developers and landlords to grow across Malaysia.

Invest with us at Ayam Gepuk
Partners wantedFranchise ready

The opportunity

Spicy fried chicken with rice is one of Southeast Asia's best-loved comfort meals. Ayam Gepuk packages it into a bold, easy-to-run restaurant: a focused menu, fresh sambal as the star, and a brand people spot across a crowded mall.

We are opening our doors to partners who want to grow a Malaysian-led concept from its flagship at Bangsar South to the rest of the country.

Start the conversation

Ayam gepuk menu spread
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0partnership routes
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Why Ayam Gepuk

Focused menu

Few core ingredients mean faster service and less waste.

  • Sets, fish, bakso, combos, drinks
  • Shared prep across dishes

Craveable signature

Smashed chicken under fresh sambal is easy to explain and hard to forget.

  • Strong repeat-visit appeal
  • Spice levels for every guest

Bold brand

A cheeky rooster mascot and a yellow and red look that stands out.

  • Instantly recognisable
  • Built for social media

Scalable formats

From full restaurants to compact kiosks and take away.

  • Flexible footprints
  • Suits malls, offices and streets

Social-first marketing

Food that photographs well and a crew ready to create.

  • Instagram and TikTok content
  • Local promotions and launches

Backed by systems

Recipes, training and checks that keep every plate consistent.

  • Documented SOPs
  • Regular quality audits

Ways to partner

Equity investor

Back the brand's growth as a shareholder.

  • Best for: investors seeking brand-level exposure
  • You get: a stake in the company, regular updates

Franchise partner

Run your own Ayam Gepuk outlet with our brand and playbook.

  • Best for: owner-operators
  • You get: brand licence, training, supplier access

Area developer

Open and manage several outlets in a region.

  • Best for: experienced F&B groups
  • You get: territory rights, development support

Landlord or location partner

List a space or co-develop a site with us.

  • Best for: malls, property owners
  • You get: a vibrant, traffic-driving tenant

Outlet formats

Dine-in restaurant

Our flagship experience with full menu and a lively dining room.

  • Ideal for: malls and busy streets
  • Size and fit-out guide shared on request

Food court kiosk

A compact counter with a tight menu for fast turnover.

  • Ideal for: food courts and offices
  • Lower set-up footprint

Take away and delivery hub

Optimised for orders on the go as our take away launches.

  • Ideal for: dense neighbourhoods
  • Pairs well with a dine-in outlet

What we provide

Site selectionGuidance on location and layout.
Design and fit-outBrand look, signage and kitchen flow.
Recipes and SOPsStep-by-step guides for every dish.
Crew trainingKitchen, service and management.
Supply chain supportHelp sourcing ingredients and sambal.
POS and operations toolsOrdering, reporting and stock control.
Launch marketingOpening campaigns and social content.
Ongoing auditsRegular checks to keep standards high.

Growth roadmap (indicative)

Phase 1: Flagship

Bangsar South proves the concept and builds the brand.

Phase 2: Klang Valley

New branches in Petaling Jaya, Subang Jaya and Klang.

Phase 3: Take away and delivery

Launch take away and delivery hubs.

Phase 4: Nationwide

Franchise partners open across Malaysia.

Phase 5: Beyond

Explore regional markets with proven partners.

Explore your route

Pick the partnership that fits you.

Equity investor

Back the brand as a shareholder.

Tell us about your plans and we will share formats, terms and next steps in an intro call.

Enquire about this
  • InvolvementPassive
  • FocusBrand growth
  • Ideal forInvestors
  • SupportRegular updates

Franchise partner

Run your own outlet with our brand and playbook.

Tell us about your plans and we will share formats, terms and next steps in an intro call.

Enquire about this
  • InvolvementOwner-operator
  • FocusOne outlet
  • Ideal forEntrepreneurs
  • SupportTraining and playbook

Area developer

Open and manage several outlets in a region.

Tell us about your plans and we will share formats, terms and next steps in an intro call.

Enquire about this
  • InvolvementMulti-outlet
  • FocusA region
  • Ideal forF&B groups
  • SupportDevelopment team

Landlord or location partner

List a space or co-develop a site with us.

Tell us about your plans and we will share formats, terms and next steps in an intro call.

Enquire about this
  • InvolvementSite partner
  • FocusYour space
  • Ideal forProperty owners
  • SupportFit-out guide

Payback estimator

Play with your own assumptions. This tool is illustrative only, not a forecast, offer or promise of returns.

Monthly sales
Monthly net profit
Estimated payback
Annual return on investment

Who we are looking for

Passion for food

You love great food and great hospitality.

    Committed capital

    Investment levels are shared in the intro call.

      Hands-on or supportive

      Active operator or engaged partner, both welcome.

        Brand aligned

        You protect quality and the Ayam Gepuk look and feel.

          From enquiry to opening

          Send an enquiry

          Tell us who you are and what you have in mind.

          Intro call

          We share the concept, formats and terms.

          Site and financial review

          We assess the location and the numbers together.

          Agreement

          Terms are signed and a launch plan is set.

          Training and fit-out

          Your crew trains and your outlet is built.

          Grand opening

          We launch with you and keep supporting.

          Investor questions

          How much does it cost to join?

          It depends on the format and route. We share investment ranges in the intro call, under NDA where needed.

          Do I need restaurant experience?

          Not always. Experience helps, and we provide training and operating systems either way.

          Can I open outside Kuala Lumpur?

          Yes. Locations across Malaysia are reviewed case by case.

          Can I see financial information?

          Yes. Detailed financials are shared with qualified partners on request.

          How long does it take to open?

          Timelines vary with site availability and fit-out. We will outline a plan after the site review.

          What ongoing support will I get?

          Training, supply chain help, marketing support and regular quality audits.

          Start a conversation

          Share a few details and our partnerships team will get back to you. Financial details are shared after an intro call.

          Email: investors@ayamgepuk.my
          Bangsar South, Kuala Lumpur

          Chat on WhatsApp

          Thank you, we got it!

          Our partnerships team will contact you soon.